So as most know, this is a photo referencing Call of Duty. If you don't know what it is, it's a video game (which I admit to playing, even though I do not consider myself a "gamer") that involves running around, blowing shit up and defeating terrorists and other forms of global terror. The main part of the game is the multiplayer section that involves never ending shooting of other players. There are objectives within the game in order to help the longevity and diversity of the game. I chose this photo because I'm interested in it and it is pretty cultural relevant. Reading into it, the first thing I notice is the large silhouette of an armed man. If I had to assume what this insinuates, it would be that war is culturally relevant. Well, this game probably appeals to people in the US (among others) because we have been at war. A lot of people are very sick at being at war for reasons no one "really" knows and others buy into patriotism and a sense of defeating anything that is anti-America. Regardless of political stance or any other factors, the game can touch many people by relating the very broad issue of war. It touches people in one way or another and if you ask me, that's a very smart marketing technique.
The next thing I notice is the mass destruction in the background of the picture. Again, this deals strictly with war and possibly the infatuation with blowing shit up. Violence has been a pretty prevalent theme in video games, movies and films over the last several years. This seems to point to the fact that we are a violent generation.

I hope these are valid assumptions and this is the direction you hope I would move toward.